A look into: 10 Crosby Derek Lam
In June 2011, Derek Lam presented his first ever diffusion line“10 Crosby Derek Lam” named after the address of the Derek Lam International, LLC headquarters in downtown Manhattan.
The diffusion line, 10 Crosby Derek Lam, is named after the address of his corporate office. And as the name suggests, the collection will have a more downtown, casual feel than his eponymous line. “One of the values I really want to express with the 10 Crosby collection is that while the collection has a more accessible approach, it is still about clothing of value and integrity of design.”
“My idea for this collection is to reach a woman who wants urban clothing that will carry her through every aspect of her life, from the more formal, go to work occasions and also for the more informal aspects of her life. It really is the look which I see all around me, whether it be right out my window, on Crosby street, to Los Angeles or Dallas.” -Derek Lam